Most businesses find marketing to be a challenge, but in our world today — it’s even more complicated. Companies can no longer simply state what they do and expect the business to flow. Today we need to determine what is important to their prospect and make sure we can deliver …. How can you make the life of your prospect better? What problem can you solve? That is what the prospect cares about.
Brown Creative Group is a part of the Lewisville-Clemmons Chamber of Commerce, and they are committed to helping their clients maximize their return on investment in the ever changing times.
Business Development Director, Lisa Micheels, shared, “We know it can be hard to figure out where to start — there are so many marketing avenues available to businesses these days! Our company specializes in digital marketing as a whole, inclusive of websites, seo, social media, ppc and email marketing to name a few.. And no matter who our client is — we start with identifying their customer. We want to know what is important to them and what is their pain point. Once we know that and understand how our client offers solutions, we can get to work.
“One thing we always emphasize,” Lisa continued, “We want the message to be consistent. No matter where advertising happens, the same story needs to be told.”
Lisa also advises to think in terms of goals. “We tell our clients that our goal is to transition their marketing from an expense to an investment inside of six months. But much of our success is dependent on the client. No marketing campaign is a total handoff. We may be marketing experts, but no one knows a business better than the people who own it or work in it daily. To that end, we know their involvement can make or break the success of their campaign.
“As we move into 2021,” Lisa shared, “There’s no time like the present to begin looking at your options. We offer free consultations to ensure we are a good match for our potential clients — and to ensure they are a good match for us too! We have a variety of packages we can offer, priced based on the client’s overall goals.
“We are so excited to meet with our fellow chamber members or others in the community who are ready to take their business to the next level in 2021!”
Brown Creative Group has been a Lewisville-Clemmons Chamber member since 2018! Learn more! Visit online at www.BrownCreativeGroup.com.